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Become an Adobe Digital Marketing Expert this April

PluralSight has great courses on Adobe Analytics and Target for you to build expertise on these powerful solutions during #FreeApril

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Highlight of Adobe Summit Day 1: Attribution IQ

Adobe introduced some exciting new features in the Adobe Experience Cloud in the General Session at Adobe Summit 2018. One of the features I'm most excited about is Attribution IQ in Adobe Analytics!

/posts/2018/03/highlight-adobe-summit-day-1-attribution-iq.html
FYI: Seismic Changes Coming in AEM 6.4

There are quite a few changes coming in the content structure of AEM 6.4. Architects and developers should be aware of these coming up to avoid difficult upgrades.

/posts/2018/03/fyi-seismic-changes-coming-aem-64.html
Anatomy of the Ideal Background Job

I've seen and written a lot of background jobs in my career and in my experience, they are most common culprits to hard-to-diagnose issues in website operations. This is why, with background jobs, it's even more important than your standard component code to ensure the job executes successfully.

/posts/2018/08/anatomy-ideal-background-job.html
Beware the Neglect Trap

The dark corners of the internet and many an extranet are filled with enterprise applications collecting dust. These applications were once viewed as a potential solution to all of the businesses problems, but they have withered on the vine and are now an impediment to doing business every day.

/posts/2018/11/beware-neglect-trap.html
Introducing Apache Sling 10

Announcing the release of Apache Sling 10 and the Service User WebConsole.

/posts/2018/02/announcing-sling-10.html
Information Architecture: Key to Digital Marketing Success

Information Architecture (IA) is one of the components in a larger Solution or Enterprise Architecture. It enables you to maximize your Digital Marketing platform investment

/posts/2017/08/information-architecture-success-key.html
Rise of the Millennials: How a New Generation is Shaping B2B Marketing

The rise of the Millennials in the workspace will have a profound impact on how companies operate, however many organizations fail to anticipate how this generation will change B2B marketing.

/posts/2016/06/rise-millenials-b2b-marketing.html
Transforming Technology Obstacles into Opportunities

Just as the promise of technology in marketing is undeniable, so are the challenges facing many companies in integrating technology into their marketing. Learn how organizations can turn technology obstacles into technology solutions.

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