Pages Tagged with "Content Strategy"

Information Architecture: Key to Digital Marketing Success

Information Architecture (IA) is one of the components in a larger Solution or Enterprise Architecture. It enables you to maximize your Digital Marketing platform investment

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Adobe and Microsoft, Bringing Together Marketing and Sales

Adobe and Microsoft are bringing together Marketing and Sales, the first step is AEM on Azure, more exciting things are to come!

/posts/2017/07/adobe-microsoft-marketing-sales.html
5 Design Tips for Modern Digital Marketing

Excellent design can augment modern digital marketing platforms, here are five tips on how to maximize the effectiveness of your design

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FYI: Seismic Changes Coming in AEM 6.4

There are quite a few changes coming in the content structure of AEM 6.4. Architects and developers should be aware of these coming up to avoid difficult upgrades.

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3 Solutions For Success With Globalized Content Strategy

Implementing Experience Management solutions for global organizations involves particular challenges. The complexity of maintenance and cost of translating a large content repository increases several fold when it must be reproduced across multiple regions and languages.

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Architecting a Taxonomy for Articles in AEM

One of the most common content structures in Content Management is articles. Articles are self-contained pieces of content relating to a single subject.

/posts/2018/07/article-taxonomy-architecture.html
Take the Quiz: What is My Content Production Approach?

Building a content production approach is critical to a successful implementation of Adobe Experience Manager.

/posts/2018/07/take-quiz-content-development-approach.html
Genworth Index Institute - WCM & Mobile Implementation

Details of my work as Technical Lead on the project WCM & Mobile Implementation for Genworth Index Institute

/projects/2013-01-genworth-index-institute.html
AutoWeek - WCMS Implementation

Details of my work as Senior Technical Consultant on the project WCMS Implementation for AutoWeek

/projects/2011-05-autoweek.html
Boston Scientific - Website Calculator

Details of my work as Technical Architect on the project Website Calculator for Boston Scientific

/projects/2017-02-bsci.html