An Outsider's Recommendations for Adobe Managed Services

Published on by Dan KlcoPicture of Me Dan Klco

I'll start this by saying imagination is easy, execution is difficult. Having worked with and observed Adobe Managed Services (AMS), it's pretty clear that Adobe has a particular customer need in mind. Based on my experience, I've brainstormed a few ideas that would help meet the needs of all customers. Adobe's customers vary widely in their maturity and goals. A one size fits all solution, as presented by AMS, does not fit every customer need. Especially for customers on the far ends of the maturity curve. For less mature customers, AMS provides application-level support but does not provide the technical guidance an inexperienced customer needs to be productive with the Adobe Experience Cloud. Instead, customers are expected to have deep technical proficiency with the tools. This is a challenge without a partner engaged or internal subject matter experts. On the other end of the spectrum, customers experienced with Continuous Integration and Delivery (CI/CD) are stymied by the limited CI options and infrastructure management provided by AMS solution and Cloud Manager. For many customers, AEM is one part of a larger digital experience platform. Thus, having a proprietary deployment stack outside of the company's control is not a desirable solution.